“Although alcohol-related deaths are still lower than their 2008 peak it is concerning to see that the rate is higher than it was 20 years ago. It’s also worrying to see the continuing trend of alcohol-related deaths disproportionately affecting men and those living in the north of England and Scotland.

“The reasons for this may be due to a combination of factors including higher consumption levels amongst men and different drinking habits in the north of England and Scotland. Those in the north of England and Scotland were most likely to have consumed more than twice the recommended amount on a single day in Great Britain.

“Alcohol-related deaths are highest among 55-64 year-olds. This is likely to be the result of cumulative damage - for example to the liver - built up over many years of drinking. But the good news is that there are steps that people of all ages can take to reduce alcohol-related harm.

"To avoid developing long term alcohol-related health problems, evidence suggests that even small reductions can make a big difference to your health. For example having several drink-free days each week is a good way to cut down the amount you are drinking.”

ENDS

Contact:

Maryellen Clare, Media and Public Affairs Officer on mclare@drinkaware.co.uk/ 020 7766 9914 / 07917 135436

Tom Keating, Media and Public Affairs Assistant ontkeating@drinkaware.co.uk / 0207 766 9910

Notes to Editors:

  • Drinkaware is an independent UK-wide, alcohol education charity with the objective of positively changing public behaviour and the national drinking culture. We aim to reduce alcohol misuse and minimise harm by helping people make better choices about their drinking.
  • We achieve this by providing impartial, evidence-based information, advice and practical resources; raising awareness of alcohol and its harms and by working collaboratively with partners (including the medical community, public health, third sector organisations, local authorities, police and the drinks industry).
  • For further information visit www.drinkaware.co.uk