Pru Daniels
Director, Marketing and Communications
A highly experienced senior marketing leader with expertise in brand strategy, communications, and customer experience in the consumer and charity sectors.
A highly experienced senior marketing leader with expertise in brand strategy, communications, and customer experience. Pru has worked for major consumer and charity brands including National Savings & Investments, Royal Mail, Comic Relief and Cancer Research UK.
She spent 10 years in award-winning London agencies before moving to the not-for-profit sector, most recently as Head of Marketing for the UK's largest charity dedicated to supporting people with arthritis, Versus Arthritis. Pru also has a Masters’ degree in Marketing and Consumer Psychology from the University of Sussex and uses insight into why people make the decisions they do, to inform her career in social marketing.