Senior management team

Find out who’s who in our Senior Management Team, what they do and what experience each person brings to the team.

Shān Nicholas

Interim Chief Executive

Shān Nicholas

Interim Chief Executive

Shān Nicholas joined Drinkaware as interim chief executive in November 2021 with a wealth of experience in the voluntary sector.

Annabelle Bonus - Director, Evidence and Impact

Annabelle Bonus

Director, Evidence and Impact

Annabelle Bonus

Director, Evidence and Impact

An experienced social researcher with a record of applying behavioural science to policy problems, and running and designing robust randomised controlled trials.

Sarah Dyer-Hall - Director, Digital, Data and Technology

Sarah Dyer-Hall (SDH)

Director, Digital, Data and Technology

Sarah Dyer-Hall (SDH)

Director, Digital, Data and Technology

An experienced digital director previously with charities, Relate and BeatBullying, and a number of digital agencies (including her own).

Adam Jones - Director, Business Development, Partnerships and Public Affairs

Adam Jones

Director, Business Development, Partnerships and Public Affairs

Adam Jones

Director, Business Development, Partnerships and Public Affairs

Adam joined Drinkaware in 2019 after previously running a successful family food business.

Suzanne Pattison - Finance Director and Company Secretary

Suzanne Pattison

Finance Director and Company Secretary

Suzanne Pattison

Finance Director and Company Secretary

Suzanne joined Drinkaware in 2017 from Marie Stopes where she was UK Finance Director and Commercial Director.

Pru Daniels

Director, Marketing and Communications

Pru Daniels

Director, Marketing and Communications

A highly experienced senior marketing leader with expertise in brand strategy, communications, and customer experience in the consumer and charity sectors.

Drinkaware Trustees

Drinkaware's Board of Trustees are from a broad range of professional backgrounds. Read about them here.

Lucy Armstrong

Chair

Lucy Armstrong

Chair

Lucy Armstrong is the Chair of the Board of Trustees. She has spent more than 30 years working with businesses to accelerate their development and success. She is currently Chair of the Port of Tyne Authority, Chair of the Cumbria based Holker Estate, and a Director of the Business Banking Resolution Service.

Penny Newman OBE

Finance & HR Committee

Penny Newman OBE

Finance & HR Committee

Penny has held a number of senior executive positions in the Social Enterprise sector. She is a former Chief Executive of Accession Social Enterprise CIC, Platform 51 (now the Young Women's Trust), the Jamie Oliver Foundation, and for 10 years, the fairtrade organisation Cafedirect.

Vicki Nobles

Finance & HR Committee

Vicki Nobles

Finance & HR Committee

Vicki held a number of senior corporate roles in the alcohol beverage industry in the UK and USA before her retirement from Diageo, where she had been Corporate Relations Director GB, in 2012.

Timothy Walker

Research & Impact Committee Chair, Member of Risk & Audit Committee

Timothy Walker

Research & Impact Committee Chair, Member of Risk & Audit Committee

Timothy has held a number of senior executive roles including Executive Director of the Financial Reporting Council, Director General of the Health and Safety Executive and Deputy Chairman, HM Customs and Excise.

Charles Allen

Charles Allen

Charles Allen is Director of Partnerships at the disability equality charity Scope and a trustee of The Lightbox, a purpose-driven charitable arts and heritage organisation.

Paul Wells

Paul Wells

Paul Wells is a Director and Chairman at Charles Wells Ltd, the Bedford-based independent pub and brewing business.

Neil Williams

Neil Williams

Neil Williams is Chief Digital Officer, Croydon Council, where he leads digital transformation, ICT and smart cities innovation. Formerly - Head of GOV.UK, the Government Digital Service, Neil's extensive career spans agile production for user-centred services and is a mentor to the Drinkaware Digital team.

Risk and Audit Committee Chair

David Ward

Risk & Audit Committee Chair

David Ward

Risk & Audit Committee Chair

David is currently Regulatory, Ethics and Compliance Director at Tesco PLC and has been with the retailer for over decade holding a number of roles including UK Legal Director, Senior Counsel and Government Affairs Manager and Head of Licensing.

Dr Varuna Aluvihare

Dr Varuna Aluvihare

Dr Varuna Aluvihare has been the Consultant Transplant Hepatologist and Hepatology Transplant lead at one of the world’s largest clinical-academic liver centres, The Institute of Liver Studies, Kings College Hospital since 2006.

Marc Dench

Marc Dench

Marc Dench

Marc Dench has been Chief Financial Officer at the premium lifestyle clothing, homeware and accessories brand, Joules Group plc, since 2015. Prior to this he was Chief Financial Officer of Walgreen Boots Allliance’s International Retail & Global Consumer Brands division.

Dr Colin Hunter OBE

Dr Colin Hunter OBE

Dr Colin Hunter has recently retired from practice in Skene, Aberdeenshire where he had been a GP for 33 years. Colin was a member of the Council of the Royal College of General Practitioners for 23 years and concluded six years as the Chair of Trustees of the College in November 2018.

Dominic McNeill

Independent Non-Executive Director of Drinkaware Trading Ltd.

Dominic McNeill

Independent Non-Executive Director of Drinkaware Trading Ltd.

Dominic McNeill is the independent non-executive director of Drinkaware’s trading company. Dominic has been Global Marketing Director for Nando’s Grocery International Ltd since 2012, a role from which he recently stepped down.

info pictogram

Board of Trustees’ Register of Interests

Board of Trustees’ Register of Interests

View Drinkaware’s Board of Trustees’ Register of Interests