About us

Drinkaware is an independent charity which aims to reduce alcohol-related harm by helping people make better choices about their drinking.

We achieve this by providing impartial, evidence-based information, advice and practical resources; raising awareness of alcohol and its harms and working collaboratively with partners.  

Founded in 2006 by the UK Government, the devolved administrations and the Portman Group which represented the alcohol industry, Drinkaware is funded by unrestricted voluntary donations from more than 130 organisations. These include UK alcohol producers, retailers, supermarkets, venues, restaurant groups and sports associations.


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