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“We need a package of measures to tackle alcohol misuse across the UK - price is one element, but it is imperative that we aim to change people’s attitudes through providing information and advice as well.  People need to know what they’re drinking and the effect it can have on their health and well-being so they can start to think about and change their drinking patterns.

“We regularly see the effects of alcohol misuse on the streets, but people of all ages drinking at home are also putting themselves in harms way, often without even realising it. Regularly exceeding daily guidelines can increase people’s chances of developing liver damage, some cancers and mental health issues.”

Ends

Notes to Editors:
• *Drinkaware advises men to stay within the recommended guidelines of 3-4 units of alcohol per day (equivalent of a pint and a half of lager) and women to stay within 2-3 units per day (equivalent of a 175ml glass of wine).
• Drinkaware provides consumers with information to make informed decisions about the effects of alcohol on their lives and lifestyles. Our public education programmes, grants, expert information, and resources help create awareness and effect positive change. An independent charity established in 2007, Drinkaware works alongside the medical profession, the alcohol industry and government to achieve its goals.  For further information visit www.drinkaware.co.uk 

Page last updated by

Root User, 19 Apr 2010.